Jeju Daedong Takes First Step Toward "Local Synergy Platform"... Hosting Farmers’ Market and Art Exhibition
Jeju Daedong Takes First Step Toward "Local Synergy Platform"... Hosting Farmers’ Market and Art Exhibition
- The Greenscape Market will open at the outdoor garden near Jejudang on the 2nd and 4th weekends of each month through October.
- The art exhibition will run at Jejudang until June 8... Visitors can view works by 14 leading Jeju artists free of charge.
- Jeju Daedong also plans healing and trekking programs utilizing the Greenscape complex
Jeju Daedong is launching a "Local Synergy Platform" to support small business owners and artists in Jeju.
Jeju Daedong[i] (CEO Won Yu-Hyun), a subsidiary of Daedong, a leading company in future agriculture, announced on May 27 that it will regularly host the direct-trade marketplace Greenscape Market and hold a special exhibition featuring Jeju artists as part of its efforts to promote regional synergy and cultural exchange.
"The Greenscape Market" is an event showcasing products from local small businesses, artisans, and sixth-industry enterprises in Jeju. It will be set up in the outdoor garden next to Jejudang Bakery Café (hereafter "Jejudang Café")[ii], covering an area of 1,100㎡ (approx. 330 pyeong). The market has also been selected as part of the "Regional Innovation Project," jointly promoted by the Ministry of Employment and Labor, Jeju Special Self-Governing Province, and the Jeju Tourism Organization, under the wider Jeju Tourism Premium Project. Jeju Daedong announced that the market will be operated in close partnership with the Jeju Agricultural Convergence Industry Support Center, local flea market operators, and regional farms.
The market will feature three themed sections: a Flea Market – showcasing handicrafts, clothing, accessories, and hands-on experience programs; a Sixth-Industry Market – offering locally processed foods; and a Farmers’ Market – providing direct trade of local agricultural products Through the "Greenscape Market," Jeju Daedong seeks to give local small businesses a platform to promote their products and reach new customers, while offering visitors the chance to discover Jeju’s unique specialties and cultural experiences. In doing so, the company aims to strengthen its role as a true "local synergy platform."
Following its successful debut event held on May 24–25, Jeju Daedong announced that the "Greenscape Market" will run regularly from June through October, operating twice a month on the second and fourth weekends. Jeju Daedong also plans to host special editions of the market during major seasons, including traditional holidays, the summer vacation period, and Christmas. Business owners, local residents, and tourists interested in the "Greenscape Market" can find more information through the official Instagram accounts of Greenscape and Jejudang Café, both operated by Jeju Daedong.
At the same time, Jeju Daedong is presenting a special exhibition at Jejudang Café under the theme "Art in Everyday Life, Jeju in Art." The exhibition, organized in collaboration with the art platform "Art in Jeju," brings together 14 artists from the island, including established names such as Kim Yong-hwan, Na Kang, Moon Chang-bae, and Chae Ki-seon, alongside 10 emerging and young creators. The exhibition will remain open to the public free of charge until June 8, showcasing a wide range of works in which Jeju artists interpret the island’s nature, memories, and people through art.
Following this special exhibition, Jeju Daedong is exploring the idea of transforming part of Jejudang into an open space dedicated to art displays and cultural programs. Positioning itself as a cultural platform that connects art with the local community and everyday spaces, the company aims to provide local artists with ongoing opportunities for creation and exhibition, while giving both residents and visitors the chance to engage with art as a natural part of daily life.
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[i] About Jeju Daedong: Since its establishment in 2013, Jeju Daedong has been presenting a model that integrates sustainable agriculture and tourism through the development of smart farms and agri-tech tourism complexes. The company is developing a “future agriculture experiential tourism complex” on a site of approximately 693,218 m² (210,000 pyeong) in Aewol, Jeju Special Self-Governing Province, and, as Daedong Group’s forward base for future agriculture, aims to pass on the sustainable value of agriculture to future generations.
[ii] About Jejudang Bakery Café: Jejudang Bakery Café is a large-scale café with a site area of 19,354 m² (5,854 pyeong) and a total floor area of 2,976 m² (900 pyeong). It offers parking for over 470 vehicles and has a seating capacity of 310 people. The café serves a total of 29 types of beverages, including coffee, tea, and juice, as well as 49 varieties of bakery items shaped like various agricultural products, and 15 restaurant menu items such as pasta and risotto. A notable feature is that some of the beverages and restaurant menu items use agricultural products grown directly in the smart farm adjacent to the café.