Daedong to Showcase Next-Generation Farming Technologies at the Naju and Iksan Agricultural Expos
Daedong to Showcase Next-Generation Farming Technologies at the Naju and Iksan Agricultural Expos
-. Presenting smart machinery, field robots, and advanced solutions to reinforce its leadership in future agriculture
-. Interactive programs designed to help senior customers easily understand new technologies
-. Expanding customer touchpoints through merchandise displays, on-site sales, and early product feedback
Daedong (Co-CEOs Kim Jun-sik and Won Yu-hyun), a leader in future agriculture, announced on October 23 that it will take part in the “2025 Naju International Agriculture Exhibition” and the “2025 Iksan Agricultural Machinery Expo.” At the two events, the company plans to highlight its core product lineup along with a range of advanced technology solutions.
Through these exhibitions, Daedong intends to strengthen its position as a pioneer in smart and autonomous farming. The company will introduce its latest smart machinery, field robots, and autonomous operation technologies, while also using the events to promote new seasonal products and connect directly with customers. The 2025 Naju International Agriculture Exhibition runs from October 23 to 29, followed by the 2025 Iksan Agricultural Machinery Expo from November 4 to 7.
Daedong’s booth will feature a wide selection of mid- to large-sized tractors, including the HX1400 (142 horsepower), GX7510 (75 horsepower), and DK600 (58 horsepower). The company will also showcase key products launched in the latter half of the year, such as the DH6135-A combine equipped with Stage 3 autonomous operation technology, the upgraded autonomous DRP80 rice transplanter, and its autonomous carrier robots. The autonomous carrier robot will be demonstrated live at both events, giving visitors a firsthand look at the product’s performance. At the Iksan expo, Daedong will also present an autonomous driving demonstration of its flagship HX1400 tractor.
Beyond product displays, Daedong has prepared an interactive experience zone where visitors can explore its technologies in a more intuitive and approachable way. The company has designed several programs specifically to help senior customers better understand and engage with the solutions being presented. Precision farming technologies will be explained through clear demonstrations of their core principles and economic benefits, complemented by prize events that encourage participation. Daedong’s autonomous operation platform, A-MOTION, will be showcased through a 360-degree simulation using a touchscreen display that helps visitors gain an intuitive understanding of the entire autonomous operation process. The Daedong Connect app will also be introduced using real use cases to highlight its key features and customer value.
Daedong will also expand its brand engagement by displaying and selling a range of merchandise at the exhibitions, including 15 agricultural machinery toys, such as the block-type models launched in September, and 13 branded items such as hats, apparel, and parts. QR codes connecting directly to the official Daedong online store will offer convenient access to additional merchandise. With these two exhibitions, Daedong aims to gather early market feedback on upcoming products, enhance visibility of its technology portfolio, and build momentum for stronger sales.