Daedong Reappoints CEO Won Yu-hyun to Accelerate AI and Robotics Growth
Daedong Reappoints CEO Won Yu-hyun to Accelerate AI and Robotics Growth
-. Won Yu-hyun reappointed as CEO and internal director, with a new term from March 2026 to March 2029
-. A strategic leader who has driven the company’s future business roadmap and commercialization since 2020
-. Daedong to advance five core AI- and data-driven businesses, accelerating growth with a stronger focus on execution-driven growth
Daedong (Co-CEOs Kim Jun-sik and Won Yu-hyun), a leader and pioneer in future agriculture, announced on March 26 that it held its 79th Annual General Meeting of Shareholders at the Daedong Training Center in Changnyeong, Gyeongsangnam-do, where Vice Chairman Won Yu-hyun was reappointed as Co-CEO. His new term will run from March 2026 to March 2029, reinforcing leadership continuity as the company accelerates its next phase of growth initiatives.
Since his appointment as CEO in 2020, Won has focused on transforming Daedong into a future-focused agriculture company. He positioned smart agricultural machinery, smart farming, and mobility as key growth pillars, while leading company-wide digital transformation (DT). At the same time, he shifted the business from a machinery-centered model to one built on data and software. These efforts enabled Daedong to build core capabilities in autonomous agricultural machinery and connected technologies, firmly establishing the company as a leader in Korea’s smart agricultural machinery market.
Starting in 2023, Won accelerated the commercialization of Daedong’s next-generation businesses. Technologies such as agricultural robots and precision farming, previously in the validation stage, were successfully brought to market in Korea, establishing robotics and data-driven businesses as new growth drivers. The company further strengthened its core capabilities by establishing affiliates such as Daedong AI Lab and Daedong Robotics, advancing and internalizing AI and robotics technologies for agriculture.
With his new term beginning in 2026, Won will focus on strengthening the company’s competitive edge in future businesses in response to the rapid transformation of industries driven by AI and robotics. Building on the future business foundation Daedong has developed since 2020, he aims to advance the competitiveness of five core areas: ▲precision agriculture ▲robotics ▲smart farming ▲AI agents ▲connectivity, positioning the company to evolve into a specialized AI and robotics player across both agricultural and non-agricultural sectors.
To support this, the group will drive AX (AI Transformation) initiatives. The company plans to enhance data-driven decision-making while improving operational efficiency across the entire value chain, from R&D to production and service, thereby strengthening execution capabilities and overall productivity.
Daedong will also expand the deployment of next-generation agriculture solutions, including AI-powered autonomous machinery, agricultural robots, precision farming, and AI agents, across domestic and global markets. By integrating and centrally managing the data generated through these operations and advancing its AI capabilities, the company aims to establish a scalable operating framework that supports long-term, sustainable growth.