Daedong welcomes 10,000 new subscribers to its Connect app in Q2 alone
“Korea’s first agricultural ChatGPT solution flexing its muscles! Daedong sees 30x jump in monthly average app subscribers”
Daedong welcomes 10,000 new subscribers to its Connect app in Q2 alone
- Company wants to become an AI-driven agricultural platform. AI Daedongi, Daedong’s agricultural ChatGPT solution, and a dedicated agricultural information community launching in Q2 this year
- AI Daedongi is bringing in 3,000 to 4,000 app subscribers per month, with 27,000 inquiries logged in Q2. Interest in AI Daedongi adds confidence in the value agricultural LLM AI services can provide in the future
- Daedong wants to develop and distribute voice recognition Q&A technology and promote the machine learning of agricultural machinery for an agricultural AI secretary service. Goal is to secure 500,000 members by 2028
Daedong (CEO Won Yu-Hyun), a leader and pioneer in future ag-tech, announced on July 10 that “AI Daedongi,” the first-ever agricultural ChatGPT service in Korea it had previously added to its agricultural platform app “Daedong Connect” in April, had pushed the number of new app subscribers in the second quarter alone to more than 10,000.
Daedong says it wants to build an agricultural platform driven by AI technology. Daedong debuted AI Daedongi, an agricultural ChatGPT service that allows users to easily and quickly obtain agricultural information, via its Connect app, and it also created a user community offering agricultural information during the second quarter of this year, expanding its potential user base to urbanites or retirees looking to start farming or live in rural areas or urban farmers looking for useful farming tips, etc. As a result, from April to June, which is when AI Daedongi was launched, the number of new app subscribers per month for the Connect app increased 30-fold in the second quarter alone, reaching 3,000 to 4,000, pushing the number of new subscribers during the second quarter alone to north of 10,000.
Daedong says that AI Daedongi has been such a massive hit because it provides specialized customized farming information based on agricultural data in real-time and on-demand, without having to search multiple online channels or ask other farmers to obtain agricultural information. In the second quarter, users asked a total of 27,000 questions related to agriculture (average of 9,000 per month) via AI Daedongi. Questions included inquiries on (1) crop cultivation methods and growth conditions; (2) user instructions and functions of agricultural machinery; (3) agricultural technology related to AI and smart farms; and (4) pest control. The agricultural information provided by AI Daedongi is expected to bridge the information gap between novice farmers and veteran farmers, improve the efficiency of agricultural work, and ultimately improve the productivity of agricultural activities overall.
Meanwhile, Daedong is promoting and distributing its services with aspirations of offering an expert agricultural AI secretary solution based on its analysis that its agricultural LLM AI service has sufficient customer demand and is extremely usable in the domestic agricultural market. That is why, in the second quarter, AI Daedong upgraded its AI engine to GPT-4o (omni) to provide answers that are 3~4 times faster and more accurate. Sometime in the second half of the year, Daedong wants to add a function that offers audio answers using voice recognition technology, a Q&A service using attachments such as images/videos, and a simple farming journal writer function powered by GPT. By doing so, the company is hoping to maximize the convenience and usability of its services for farmers out there working in the fields in the real world.
Moreover, in order to improve its capacity to respond to changes in the agricultural machinery sector, Daedong is building a dedicated database (DB) of agricultural machinery functions, maintenance, and repairs that it has built over the past 70 years, and is using machine learning technology to help AI Daedong answer questions using the data it compiles. This particular service is scheduled to launch by the end of this year. In addition, through the Smart Agriculture Cooperation Council launched with the Rural Development Administration (RDA) in May, Daedong is teaching AI Daedongi with vast amounts of agricultural data from books in RDA’s archives.
Na Yeong-jung, Head of the AI Platform Business Division at Daedong, said, “Upon analyzing customer evaluations and responses to AI Daedongi, we were able to confirm, once again, that AI has great value and potential for growth in agriculture.” He added, “We want to establish a systematic business roadmap so that more farmers can utilize our agricultural LLM AI service, promote the ‘AI transformation’ of agriculture at a Group level to reinforce our developmental capabilities, and develop the Connect app into ‘super app’ with 500,000 global subscribers by 2028.”
Meanwhile, guided by its roadmap for advancing connected service AI in Korea, Daedong plans to launch the Daedong Connect app in North America and Europe within the year as well.